Your Competitors Are
Booking Your Calls.
Let's Fix That.
You didn't get into HVAC to fight algorithms. But right now, the heating & cooling company that dominates Google, AI search, and the Map Pack is booking the jobs you should be getting. We build the growth engine so you can focus on the work.
Every package includes a FREE custom website (100–500 pages) — only $49/mo hosting once live.
The Problem
Great HVAC Tech.
Invisible Online.
You're running $100K+ in trucks and equipment, fielding emergency AC calls in 110-degree heat, and delivering five-star work. But the HVAC company across town with half your skills is getting double the calls. Here's why:
Map Pack Ghost
When someone's AC dies on the hottest day of the year, they call whoever Google shows first. If you're not in the top 3 Map Pack results, your phone doesn't ring. The HVAC company in position #4 gets 80% fewer calls than #1.
AI Is Answering for You
Google's AI Mode and ChatGPT now recommend HVAC companies directly. If your Google Business Profile is thin and your website lacks structured content, the algorithm makes up pricing and sends the lead to your competitor.
Ad Spend Treadmill
You're throwing $5K–$15K/month at Google Ads and Local Services but your cost per lead keeps climbing. The moment you stop spending, the leads vanish. You own nothing. Zero compounding value.
Seasonal Whiplash
Summer AC rush has your techs booked three weeks out. Then spring hits and you're scrambling to keep the lights on. Without maintenance plans and year-round lead gen, you're trapped in the feast-or-famine cycle that kills HVAC companies.
Website Built in 2019
Your site looks "fine" but it's not converting. No click-to-call on mobile. No dedicated pages for AC repair, furnace install, or heat pumps. Load time over 4 seconds. Every extra second costs you 20% of visitors.
Home Warranty Vampires
Home warranty companies are siphoning your customers with promises of cheap repairs, then farming out the work to the lowest bidder. You lose the direct relationship—and the $8,000 system replacement that comes 6 months later.
The Shift Happening Now
The "Near Me" Era Is Dying.
Consumers are no longer typing "HVAC near me." They're asking Google and ChatGPT conversational questions: "Who's the best HVAC company in North Dallas for a same-day AC repair?"
This isn't a trend—it's a permanent shift. 13 million Americans already use AI as their primary search tool, projected to hit 90 million by 2027. The HVAC companies that feed clean, structured data into the algorithm will dominate. Everyone else becomes invisible.
Your growth partner needs to be building for where search is going—not where it was.
// What Google sees without us
gbp_status: "outdated, last post 6 months ago"
service_pages: 1 (generic)
local_backlinks: 0
ai_mentions: "not found"
map_pack_rank: #14
// After Contractor Bear
gbp_status: "optimized, weekly updates"
service_pages: 52 (city x service)
local_backlinks: 45+
ai_mentions: "recommended in 3 LLMs"
map_pack_rank: #1
The Offer
Your Free Website Is
Just the Beginning.
Every Contractor Bear package includes a 100–500 page custom website built from scratch for conversions. No templates. No page builders. A real growth asset—free.
Custom Website
High-converting site with dedicated pages for every HVAC service and city you cover. Click-to-call, speed-optimized, schema markup built in. Yours to keep forever.
FREE
$49/mo hosting once live
Growth Engine
Local SEO, GBP management, backlink building, content marketing, review generation, and AI search optimization. The machine that fills your pipeline year-round.
$2,000–$5,000/mo
+ performance-based revenue share
Skin in the Game
Revenue share means we're financially invested in your success. We don't just send reports—we make money when you make money. Full alignment.
5–10% Rev Share
Tied to leads we generate
The Strategy
[City] + AC Repair:
The High-Value Keyword Playbook
AC repair and furnace installations are the golden tickets for HVAC companies—$450 average job value, $4,500 lifetime customer value, and the customer needs you right now. Here's how we capture every single one in your market.
Why AC Repair & Furnace Installs Are Your Most Profitable Keywords
High Average Job Value
A standard AC repair runs $150–$600. Full system replacements are $5,000–$12,000+. One booked installation from organic search pays for months of marketing—at a 42% profit margin.
Emergency Intent = Instant Close
No AC in July means a miserable, possibly dangerous household. No heat in January is a pipe-freezing emergency. These customers aren't shopping around—they're calling the first HVAC company they find. Close rates on emergency calls exceed 65%.
Hyperlocal = Low Competition
"AC repair Phoenix" has massive volume, but "furnace installation Scottsdale AZ" has almost zero organic competition. We target every city in your service area with dedicated pages.
$4,500 Lifetime Customer Value
An AC repair customer becomes a maintenance plan member, then a furnace replacement, then a heat pump upgrade, then ductwork. With a 40% repeat customer rate, one organic lead can be worth $4,500+ over their lifetime.
The [City] + AC Repair Playbook
Dedicated Landing Pages
We create a conversion-optimized page for every city you serve: "AC Repair in [City], [State]" and "Furnace Installation in [City], [State]" with local testimonials, pricing ranges, service area maps, and click-to-call CTAs.
GBP Service Optimization
Add "AC Repair," "Furnace Installation," "Heat Pump Services," and "HVAC Maintenance Plans" as primary GBP services with detailed descriptions, photos of installs, and pricing ranges. Weekly posts featuring seasonal HVAC content.
Schema + AI Optimization
Structured data markup so Google and AI assistants know you offer HVAC services in each city. When someone asks ChatGPT "best HVAC company for AC repair in [City]"—you show up.
Review Generation
Automated review requests after every HVAC job. "James left a 5-star review mentioning AC installation in Chandler" builds geo-specific trust signals that compound month after month.
What This Looks Like in Practice
| Metric | Without Strategy | With Contractor Bear |
|---|---|---|
| Monthly HVAC leads | 5–10 (word of mouth + ads) | 25–45 (organic + map pack) |
| Cost per lead | $95–$175 (paid ads) | $18–$40 (organic) |
| Close rate | 25–35% | 55–65% (high intent) |
| Avg job value | $450 | $650 (upsell-optimized) |
| Monthly revenue from HVAC leads | $562–$1,575 | $8,937–$19,012 |
Based on averages from HVAC clients in mid-size US metros. Results vary by market and season.
The Growth Engine
Three Pillars. One Machine.
We don't do "set it and forget it." We build a compounding growth engine across three pillars that work together to make your HVAC company the obvious choice in your market—summer, winter, and everything in between.
Dominate the Map Pack
Full Google Business Profile overhaul—keyword-rich descriptions, weekly GBP posts, Q&A optimization, photo strategy, and review generation automation. We make your profile the most complete and active HVAC listing in your market.
GBP + Local SEO + ReviewsOwn Every Service Area
Dedicated, conversion-optimized pages for every city and service you cover. "AC repair in [City]" and "furnace installation in [City]" pages with local testimonials, embedded maps, and internal linking architecture. Backed by a local backlink network.
Service Pages + Backlinks + ContentWin AI Search
We optimize your digital footprint so ChatGPT, Google Gemini, AI Overviews, and Perplexity recommend your company. Structured data, E-E-A-T signals, branded entity optimization, and LLMO strategy that puts you ahead of 99% of competitors.
LLMO + AEO + SchemaWhy We're Different
Not Another Agency.
Most HVAC marketing agencies sell you a template website and charge $2K/month to do the bare minimum.
| Typical Agency | Contractor Bear | |
|---|---|---|
| Custom site built for conversions | ✗ Template | ✓ Built from scratch (FREE) |
| Dedicated service area pages | ✗ 3–5 generic | ✓ 30–50+ optimized |
| AI search optimization (LLMO) | ✗ Never heard of it | ✓ Core to strategy |
| Local backlink building | ✗ $500/link | ✓ Engineered network |
| GBP management | ✗ Set and forget | ✓ Weekly optimization |
| You own everything | ✗ They own your site | ✓ 100% yours |
| Transparent reporting | ✗ Vanity metrics | ✓ Leads → booked jobs |
| Performance-based pricing | ✗ Flat fee, no accountability | ✓ Revenue share = skin in the game |
“
We used to dread shoulder seasons—spring and fall were brutal. Contractor Bear built us a maintenance plan marketing engine that smoothed out the whole year. We added 340 maintenance agreements in 6 months and had to hire three more techs. Best decision we've made.
David K. — Owner, 8-truck HVAC operation, Phoenix Metro
The 90-Day Ramp
From Invisible to Undeniable.
We don't promise overnight results. We build assets that compound. Here's what the first 90 days look like:
Week 1–2 · Foundation
Audit & Strategy Build
Deep dive into your market, competitors, current rankings, seasonal patterns, and opportunity gaps. We reverse-engineer exactly how many leads you need—across AC repair, furnace installs, maintenance plans, and IAQ—to hit your revenue goal year-round.
Week 3–4 · Build
FREE Site + GBP Overhaul
Your free custom website launches with dedicated service area pages for AC repair, furnace installation, heat pumps, ductwork, and maintenance plans. Full GBP optimization with structured service descriptions, Q&A, and photo strategy. City-specific HVAC pages go live.
Week 5–8 · Activate
Backlinks + Content Engine
Local backlink network buildout. Service area page expansion. Review generation system activated. Weekly GBP posts begin with seasonal HVAC content. Citation audit and cleanup across 50+ directories.
Week 9–12 · Scale
Rankings Climb + AI Optimization
Map Pack movement begins. Organic traffic increases. LLMO strategy kicks in—your company starts appearing in AI search results. Monthly reporting shows leads tied to booked jobs and revenue. Maintenance plan marketing drives shoulder-season stability.
Questions
Straight Answers.
How do you handle HVAC's extreme seasonal swings?
How long until I see results?
Do I own my website and content?
How do you compete with home warranty companies stealing my customers?
What's the free website catch?
What size HVAC company is this for?
Let's Build
Stop Losing Calls to
Worse HVAC Companies.
Pick your package, sign up online, and we start building your free website and growth engine immediately. No sales calls. No waiting.
No contracts. No BS. You own everything. Cancel anytime.